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Hisense PureView™ Series Wins 2026 Red Dot Design Award, Blending Smart Innovation with Everyday Care

16 June 2026

Qingdao, China, June 16, 2026 – Hisense, a leading global brand in consumer electronics and home appliances, is proud to announce that its PureView™ Series refrigerator BCD-600W with transparent window has been honored with the prestigious Red Dot Design Award 2026. This recognition celebrates not only the product's thoughtful design but also its commitment to making everyday life smarter and healthier.



Abstract KV BCD-600W(1+3) with red dot award.jpg

 

Designed with real families in mind, the BCD-600W puts everyday convenience at your fingertips through its Intelligent Hub, which helps households manage meal plans, track groceries, and stay organized with ease. Meanwhile, the built-in voice control feature allows users to search recipes, set reminders, or adjust settings hands-free. It's like having a kitchen assistant that's always ready to help.

 

The refrigerator's innovative PureView Door lets users see freshness at a glance without opening the door, minimizing cold air loss to keep food fresher longer. And for peace of mind with every sip, the Advanced UV Water Treatment Technology delivers 99.9% pure water by effectively sterilization, giving your family peace of mind with every sip.

 

This award-winning refrigerator is part of Hisense's broader PureView™ Series, which aims to delivering users a modern kitchen experience. By combining intelligent design with usability, Hisense continues to turn advanced technology into meaningful daily experiences – proving that great design is not just about how things look, but how they make life better.

 

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-2026Q1). As The Origin of RGB MiniLED, Hisense continues to lead the next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026TM, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

 


Media Contacts

Hisense PR
press.global@hisense.com

RuderFinn Thunder (Agency for Hisense)
HisenseGlobal@rfcomms.com