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New FlexBoom, WeBoom and VoyageBoom speakers, alongside the Party Thunder Pro, bring powerful sound to everything from everyday listening to the biggest gatherings.

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ALPHARETTA, Ga., September 16, 2026 - Hisense, a global leader in consumer electronics and home appliances, announces its new Boom family of portable speakers, expanding the brand's entertainment lineup with three new options built to bring bigger sound wherever the moment takes you. Featuring the FlexBoom, WeBoomand VoyageBoom, the new family spans a range of sizes and listening experiences, from an easy-to-carry everyday speaker to bigger bass built for the outdoors. Alongside the Boom family, Hisense is also introducing the Party Thunder Pro, a high-powered party speaker designed to turn larger gatherings into the main event.

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The new speakers build on Hisense's broader approach to entertainment. From TVs and Laser TVs to soundbars and home theater audio, Hisense has continued to develop products around the complete experience of watching, listening and spending time together. The Boom family and Party Thunder Pro take that experience beyond the screen, giving consumers more ways to bring powerful sound into the moments they enjoy at home and wherever they go.

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“Great entertainment isn't defined by one screen or one room. It's about creating an experience people want to be a part of,” said David Gold, Chief Commercial Officer and Deputy General Manager at Hisense USA. “We've spent years building products that make movies, sports, music, and other shared moments better at home. With our new speakers, we're extending that experience even further with options designed for everything from everyday listening and weekends outside to hosting a full house of friends.”

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The Boom Family: Big Sound Made to Move

Built to bring powerful sound wherever the day takes you, the Hisense Boom family includes FlexBoom, WeBoom and VoyageBoom with options that scale from everyday portable listening to deeper bass and bigger sound. Across the family long-lasting battery life, dust and water resistance and easy-to-carry designs help keep the music going from backyard get-togethers to pool days, trails and beyond.

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FlexBoom: Grab it and Go

Enjoy amazing sound with crisp highs and punchy bass wherever you go, thanks to 40W of powerful sound in this dual-driver design. FlexBoom delivers up to 20 hours of audio playback to keep the music going throughout the day. If you're short on time, just 10 minutes of charging provides up to two hours of playtime. With IP67 dust and water resistance, the beat never quits, from the pool to rugged trails. Listeners can also pair two speakers with True Wireless Stereo for full, rich stereo sound, or broadcast to unlimited nearby speakers with AuraCast™ so everyone is tuned in to the same audio at once. When a call comes in, FlexBoom makes it easy to answer hands-free and switch right back to the music.

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WeBoom: Bigger Sound for Bigger Adventures

Feel the music with rich and powerful sound from Bass Boost and built-in dual subwoofers. With up to 24 hours of audio playback and two hours of playtime from just 10 minutes of charging, the fun keeps going throughout the day. With IP67 dust and water resistance, it keeps the music playing through pool days, backyard get-togethers and everything in between, even through rain, slashes or spills. A convertible carry strap makes it easy to transport the sound wherever the day goes, while Light Show Mode sets the mood and creates vibrant visuals, easily controlled through the ConnectLife app.

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VoyageBoom: Take the Bass Further

Tap twice to boost the bass with two intensity levels and feel powerful, punchy lows instantly through VoyageBoom's built-in subwoofer. Up to 24 hours of playback on a single charge keeps the music going, while IP67 dust and water resistance bring weatherproof sound from pool days to mountain trails. Vibrant, dynamic light shows sync to the sound and set the mood, all controlled through the ConnectLife app. A built-in power bank can even charge a phone or tablet on the go, so there is no need to pause the playlist or the adventure.

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Party Thunder Pro: Press Play and Let the Party Begin

For larger gatherings, the Party Thunder Pro brings bigger, richer sound from every angle. With up to 620W of audio power and six built-in speakers, including dual tweeters and woofers for deep bass and crisp highs, listeners get clear vocals and immersive sound that makes every gathering more exciting.

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Colorful lights sync to the music to set the mood instantly. Whether you're hosting a party or just enjoying your favorite playlist, every song feels more fun and engaging. Keep the energy going with up to 18 hours of battery life, spending less time charging and more time enjoying your favorite playlists.

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When the occasion calls for even more sound, AuraCast™ makes it easy to connect two or more Hisense Party Thunder Pro speakers wirelessly for louder, room-filling sound that keeps everyone in party mode. Built-in wheels and a retractable handle let the music move with you, bringing powerful audio wherever the party goes.

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Pricing and Availability

The Hisense FlexBoom, WeBoom, and VoyageBoom are available now at Amazon, Best Buy and the Hisense Shop. Party Thunder Pro is available on Best Buy and the Hisense Shop. Pricing will start at $119.99 for FlexBoom, $199.99 for WeBoom, $299.99 for VoyageBoom, and $399.99 for Party Thunder Pro. For more information about Hisense products, visit www.hisense-usa.com.

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About Hisense USA

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 180 countries, specializing in delivering high-quality multimedia products, home appliances and intelligent IT solutions. As the first to market with RGB MiniLED technology, Hisense continues to pioneer innovative display solutions that set new industry standards. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023-H1 2026).

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Media Contacts

Hisense USA PR | press.usa@hisense.com

Max Borges Agency for Hisense | hisenseCE@maxborgesagency.com

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